Our strategy & values

Our strategy defines the key priorities for the 2026–2029 strategy period:

1. Solutions

We provide solutions to societal problems caused by substance abuse and gambling.

• We promote solutions to prevent and reduce harm caused by alcohol, tobacco, nicotine, drugs and gambling.
• We advance the use of citizens’ perspectives and reliable information in decision-making.
• Our voice is clearly heard in public discussion.

2. Civic engagement

We engage citizens and communities in promoting well-being.

• We strengthen civic engagement through partnerships and memberships.
• We support the grassroots work and expertise of our member organisations.
• We encourage active citizenship in support of well-being.
• We ensure public support and trust for EHYT’s work.
• We foster member democracy and participation through appropriate structures.

3. Expertise

We are a strong expert organisation and a trusted source of information on substance abuse and gambling.

• We act as experts and providers of reliable information on alcohol, tobacco, nicotine, drugs and gambling.
• We strengthen the competence of professionals in various fields on issues related to substance abuse and gambling.
• The high quality of our work is based on skilled and knowledgeable staff.
• We highlight current information and insights arising from our work.

4. Impact

We prevent substance abuse and gambling-related harm before problems emerge and become more severe.

• We address problems at an early stage, with particular focus on children, young people and families.
• We meet and support people in different life situations and within their own communities.
• We ensure the quality and impact of our work through continuous development, evaluation and monitoring.
• We actively seek partnerships that strengthen the effectiveness of preventive substance work.
• We communicate actively about our work, its results and its importance.

5. Operational capacity

We work to secure sufficient resources for preventive substance work.

• We work to ensure that the importance of preventive substance work is recognised and that funding remains stable and sufficient, enabling us to respond effectively and sustainably to society’s needs.
• We strengthen financial partnerships, particularly with municipalities and wellbeing services counties.
• We develop new operating models that benefit the entire field through national and international funding.
• We strengthen our own resources by developing our fundraising activities.
• We safeguard expertise by investing in staff well-being and good leadership.
• We make use of the opportunities offered by artificial intelligence and digitalisation.